Welcome to APTECHTALK"Knowledge is the key to success. If we learn we will achieve. Categories Blogs Blogs How To Techtalk Amazing Things of Learning Always write benefits over features. Mention all the benefits or services with some real examples. Focus on how you can help and benefit your user. Use simple words so that you don’t confuse people. Say as much in as few words as possible. Speak directly to users using you not I or we.